Welcome to Lake Effect Co., a community of swimmers, boaters, wet dogs, sunset-chasers, eagle-spotters, and pier-loungers, all sharing a love of their version of lake life. A place not just for the summertime lake lovers, but four-seasons adventurers, too. We embrace spring blossoms, fall hikes, windburned cheeks, cozy, bundled, fireside nights, and snowshoeing, skiing, and Irish-coffee-heavy-ice-fishing mornings, too. The lake effect does include lake snow, after all. So let’s celebrate how lucky we are to live and love on and in these beautiful bodies of water . . .
LONG LIVE LAKE LIFE.
Lake Effect Co Founder Katherine Gramann shares a heartfelt reflection of the growing pains of small business and her approach to moving forward.
Kate Dorse & her adorable pup are back, this time sharing a recent trip to the Upper Peninsula of Michigan’s magical Pictured Rocks National Lakeshore!
The Surfrider Foundation is known globally for protecting shorelines -- keeping them safe and healthy enough for people to enjoy them. Starting July 17th, 2018, 5% of all site sales go to Surfrider Foundation - Milwaukee, which means we’re injecting funds into a highly impactful organization that all lake-lovers can feel good about.
Ryan & Sam Looney of Our Travel Passport adventured to beautiful Lake Como, Italy and share with us their top tips for making the most of time there!
Lake Effect Co Founder Katherine Gramann adventures to the Muskoka Ontario Lake Region with her college girlfriends, chasing sunrises, sunsets, sandy shores, and rosé!
Read how Shelby and Zak converted a Sprinter Van to be their home away from home.
Taryn shares some early memories and appreciation for her Father for Father’s Day.
4 things to do near Trempealeau from hiking and canoeing to eating.