Lake Day - Lake Effect Co

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Behind The Design

The design that started it all. We've been honoring LAKE DAYS since our very first batch of merchandise in 2016 because these perfect days are the core of this business. Lake Days are the best days, so wear your love of time on the water proudly.

PSA: We almost guarantee you'll make a friend or two when wearing this gear because lake-lovers can't help but acknowledge each other. There's a 99% chance that they'll start the conversation with "every day should be a lake day!"

Lake Day GEAR

#LongLiveLakeLife